Blood services organizations are commissioned to perform one of the most important roles in society today – providing a safe supply of blood to communities in need. Today, these life-saving organizations are faced with critical challenges that must be addressed to safeguard the world’s blood supply into the future.
Blood is a highly perishable product and blood organizations must constantly recruit donors to replenish the blood supply. By improving critical processes and ensuring the confidence of the donor community, blood organizations can retain more of their donor base, and ensure an adequate supply of blood to help more people in times of need. More efficient processes generate savings that can be used to accelerate donor recruitment efforts to bring in new sources of blood.